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Intro to TMs Justin Powley Intro to TMs Justin Powley

Collective Marks

A collective mark (also known as a “collective membership mark”) is a type of trademark owned by an organization (a “collective organization”), but used by members of the organization to indicate membership in the organization.

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D’oh!

The most famous sound on The Simpsons, and possibly the most famous catchphrase in television history, is Homer Simpsons’ “D’oh!” The origin of the D’oh! sound mark comes from the character’s long-time voice actor, Dan Castellaneta.

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Jell-O

The Jell-O brand emerged in 1897 when Pearle B. Wait, a carpenter in LeRoy, New York, combined powdered gelatin with sugar and fruit flavoring to create an easy-to-make dessert.

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DQ Ice Cream Curl

What’s the first thing you notice when you see Dairy Queen soft-serve ice cream? Miraculously consistent at every location and across ice cream servings, the shape of the curl formed on the top of each soft-serve is a registered non-traditional trademark owned by Dairy Queen.

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Nintendo

Nintendo was founded in 1889 in Kyoto, Japan, as a Japanese playing card manufacturing company. It wasn’t until the 1950s when the company made a bold pivot and expanded into making toys and amusement arcades.

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Indiana Pacers

Congratulations to the Indiana Pacers for advancing to the 2025 NBA® Finals! Over the next few days we will be highlighting some trademark registrations celebrating the NBA’s championship game, including those owned by Oklahoma City and Indiana. Good luck Pacers!

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Oklahoma City Thunder

Congratulations to the Oklahoma City Thunder for advancing to the 2025 NBA® Finals! Over the next few days we will be highlighting some trademark registrations celebrating the NBA’s championship game, including those owned by Oklahoma City and Indiana. Good luck Thunder!

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NBA Finals 2025

The court is swept and the basketball is ready for tipoff. Congratulations to the Oklahoma City Thunder and the Indiana Pacers for advancing to the 2025 NBA® Finals! Over the next few days we will be highlighting some trademark registrations celebrating the NBA’s championship game, including those owned by Oklahoma City and Indiana. Good luck to both teams!

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Florida Panthers

Congratulations to the defending champion Panthers for advancing to the 2025 STANLEY CUP® Final! This week we will be highlighting some NHL related trademark registrations, including those owned by the Edmonton Oilers and the Florida Panthers. Good luck, Panthers!

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Edmonton Oilers

Congratulations to the Oilers for advancing to the 2025 STANLEY CUP® Final! This week we will be highlighting some NHL related trademark registrations, including those owned by the Edmonton Oilers and the Florida Panthers. Good luck, Oilers!

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Louboutin Red Sole

What if we told you that Christian Louboutin’s iconic red sole began with a bottle of nail polish? First starting as a “fortuitous accident,” today the Louboutin Red Sole position mark adorns red carpets and fashion editorials alike.

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Budweiser Trade Dress

When you see a Bud Light bottle or Budweiser can, do you instantly recognize it? Even if you don’t see the brand name? Anheuser-Busch owns two unique trademark registrations covering the visual look of its bottles and cans – let’s take a look!

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King of Beers

It’s a slogan that may make some beer drinkers scoff, many smile with college nostalgia, and others scream out “Hell Yeah!” Whether you agree or disagree, the Budweiser brand is the (self-proclaimed) KING OF BEERS® (or KING® in short or BUD KING OF BEERS® in full).

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Budweiser Label

The Budweiser Label is a significant piece of trademark history – it is one of the oldest still-active design mark registrations in the United States, first registered in March 1886.

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May The 4th Be With You

The calendar has officially turned to May and Star Wars Day is just a few days away: May The 4th Be With You®! Fans use the day to celebrate the Star Wars franchise and all things related to it, from Darth Vader® to the Lightsaber®, and everything in-between.

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