The WORLD CUP® is back in the USA for the first time since 1994. FIFA has put together a fun trademark portfolio full of traditional and unique non-traditional trademark registrations. Let’s take a look at World Cup history and trademarks!

Did you know that “Madison Square Garden” has been built, demolished, moved, and rebuilt across four different venues in three different locations? In fact, the current Madison Square Garden venue isn’t even at Madison Square.