Introduction

Black-and-white cartoon of three stick figures: a happy figure with “That's a Trademark!”, a neutral figure with “That's a Trademark.”, and a surprised figure with “That's a Trademark?” — representing an introduction to the That's a Trademark blog.

That’s a Trademark is an educational dive into the known, unknown, and curious world of trademarks. Each week we will highlight a different registered trademark in the United States. Some you may recognize: “That’s a trademark.” Others may surprise you: “That’s a trademark?” And a few you may be shocked to find out can even be a trademark: “That’s a trademark!” No matter your reaction, we hope you find each post informative and entertaining. 

That’s a Trademark is for educational and entertainment purposes only and is not legal advice. That’s a Trademark is not intended to replace competent legal advice from a licensed attorney in the appropriate jurisdiction. The intent of That’s a Trademark is only to entertainingly present information in an easily digestible format. In the event you use any information offered by That’s a Trademark without qualified legal advice, That’s a Trademark and all of our authors and artists assume no responsibility for your actions.

That’s a Trademark makes no representations or warranties with respect to the accuracy or completeness of information published herein, and specifically disclaims all warranties, including without limitation warranties of fitness for a particular purpose. That’s a Trademark is offered with the understanding and express agreement that neither That’s a Trademark nor any featured author or artist is rendering legal or other professional services.

The views expressed by any featured author or artist are their own and do not represent the views of an employer or other party. All trademarks discussed in our posts are the property of their respective owners. That’s a Trademark is not sponsored by or affiliated with an employer of any featured author or artist. Nor is That’s a Trademark sponsored by or affiliated with any owner of the featured trademarks. 

Eager to dive right in? Check out our posts on What’s a Trademark?5 Key Facts About Trademark Law, 5 More Key Facts About Trademark Law, Traditional Trademarks, and Non-Traditional Trademarks.

Copyright © 2025 by Illustrated IP, LLC. All rights reserved.

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