Cartoon stick figure using a laser pointer to point at a chalkboard with “Fiskars” written in large chalk letters — representing a blog post about the Fiskars word mark.

Trademark: Fiskars

First Used: 1972

First Registered: Dec. 24, 1974

Current Owner: FISKARS OYJ ABP [1]

Trademark Type: traditional trademark; word mark

Primarily Associated With: manually operated tools, including scissors, knives, and lawn and garden tools [2]

Generic Phrase: tools, as in FISKARS® Brand tools.

Also A Trademark For: Pizza cutters and cookwear [3], sprinkler hoses [4], and other goods and services.

Brief (and likely incomplete) History: [5]

Originating in the small village of Fiskars, Finland, Fiskars ironworks was founded in 1649. Almost 200 years later, in 1832, Fiskars started Finland’s first cutlery mill and began producing forks and scissors, in addition to knives. In 1883, Fiskars officially became a limited company and eighty years later released its most famous product: FISKARS® brand scissors having orange plastic handles.

In addition to their famous orange-handled scissors (a registered color trademark!), Fiskars is behind a few other well-known brands that you may have never guessed. Keeping with scissors, Fiskars is the brand owner of CUTWORKS [6], SCHOOLWORKS [7], SOFTGRIP [8], and others. For knives and other cutlery, Fiskars is the brand owner of GERBER [9], GATOR [10], COVERT [11], MULTI-PLIER [12], and others. In a completely non-related category of goods, Fiskars is the brand owner of WATERFORD [13] crystal glassware, including non-traditional trademark registrations [14] for the unique engravings on their crystal goblets.

[1] FISKARS, https://www.fiskars.com/en-us.

[2] USPTO, US Trademark Registration No. 1,000,233, available at https://tsdr.uspto.gov/#caseNumber=1000233&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch.

[3] USPTO, US Trademark Registration No. 4,270,542, available at https://tsdr.uspto.gov/#caseNumber=4270542&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch.

[4] USPTO, US Trademark Registration No. 4,248,329, available at https://tsdr.uspto.gov/#caseNumber=4248329&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch.

[5] Our Heritage, FISKARS GROUP, available at https://www.fiskars.com/en-us/about/heritage.

[6] USPTO, US Trademark Registration No. 2,079,974, available at https://tsdr.uspto.gov/#caseNumber=2079974&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch.

[7] USPTO, US Trademark Registration No. 2,082,249, available at https://tsdr.uspto.gov/#caseNumber=2082249&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch.

[8] USPTO, US Trademark Registration No. 2,085,961, available at https://tsdr.uspto.gov/#caseNumber=2085961&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch.

[9] USPTO, US Trademark Registration No. 1,745,540, available at https://tsdr.uspto.gov/#caseNumber=1745540&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch.

[10] USPTO, US Trademark Registration No. 1,694,026, available at https://tsdr.uspto.gov/#caseNumber=1694026&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch.

[11] USPTO, US Trademark Registration No. 2,211,827, available at https://tsdr.uspto.gov/#caseNumber=2211827&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch.

[12] USPTO, US Trademark Registration No. 1,809,920, available at https://tsdr.uspto.gov/#caseNumber=1809920&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch.