Trademark: BAND-AID

First Used: November 1920

First Registered: Jan. 13, 1925

Current Owner: KENVUE INC. (Johnson & Johnson) [1]

Trademark Type: traditional trademark; word mark

Primarily Associated With: protective surgical dressing in the form of a bandage [2]

Generic Phrase: adhesive bandage; as in, BAND-AID® Brand adhesive bandage

Also A Trademark For: adhesive compression wrap bandages for medical purposes [3], non-medicated preparations for preventing and treating blisters on the feet [4], wound dressings [5], antiseptic preparations for wound care [6], blister pads [7], and other goods and services

Brief (and likely incomplete) History [8]:

The Band-Aid® adhesive bandage was invented in 1920 by Earle Dickson, a Johnson & Johnson employee. Earle was looking for a solution for his wife who frequently cut and burned herself while cooking. Combining adhesive tape and gauze, two other products from Johnson & Johnson, Earle created an adhesive bandage with an absorbent center that his wife could readily apply herself.

Band-Aid adhesive bandages hit shelves a year later and instantly became a big hit with consumers. In the next few decades, the Band-Aid brand became well-travelled: during World War II, millions of Band-Aid adhesive bandages were sent to the front lines overseas, and in 1969, Band-Aid adhesive bandages were made it to the moon as part of the medical kits accompanying astronauts on the Apollo 11 spacecraft.

[1] BAND-AID BRAND ADHESIVE BANDAGES, BAND-AID.COM, https://www.band-aid.com/.

[2] USPTO, BAND-AID, Trademark Registration No. 194,123, available at https://tsdr.uspto.gov/#caseNumber=194,123&caseSearchType=US_APPLICATION&caseType=SERIAL_NO&searchType=statusSearch.

[3] USPTO, BAND-AID, Trademark Registration No. 6,020,426, available at https://tsdr.uspto.gov/#caseNumber=88417261&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch.

[4] USPTO, BAND-AID, Trademark Registration No. 4,182,885 , available at https://tsdr.uspto.gov/#caseNumber=85488471&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch.

[5] USPTO, BAND-AID, Trademark Registration No. 4,864,241, available at https://tsdr.uspto.gov/#caseNumber=86404542&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch.

[6] USPTO, BAND-AID, Trademark Registration No. 6,747,402, available at https://tsdr.uspto.gov/#caseNumber=88882200&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch.

[7] USPTO, BAND-AID, Trademark Registration No. 2,471,737, available at https://tsdr.uspto.gov/#caseNumber=76109649&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch.

[8] BAND-AID® Brand: A History of Innovation, Johnson & Johnson Consumer Inc., available at https://www.band-aid.com/our-brand/brand-history.